Learn the whole business
Marketing.
Getting found and getting chosen: your Google profile, email lists done legally, short videos on a phone and a brand people remember.
Coming soon
Planned and in the queue. They aren't out yet.
About this shelf
Customers, socials and your brand.
What does the Marketing shelf cover?
Finding and keeping customers on a small-business budget: local search, reviews, email and text marketing within the law, social video and building a brand.
Is email marketing legal in New Zealand?
Yes, if you follow the Unsolicited Electronic Messages Act 2007: get consent, say who you are, and include a working unsubscribe. Our episode on the spam law walks through all three.
New marketing guides, by 6am.
The free brief, Monday, Wednesday and Friday. Each new episode lands there first.
